Source Directly

Source directly from sustainable, ethical, and highly skilled professionals across the continent.

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Expert Guidance

Get matched with our top suppliers, tailored support, & receive 24/7 customer service from start to finish

Book a Free 1:1 Consultation

Reduce Costs

Access our discounted shipping rates and connect directly to get wholesale & direct prices.

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Start Exploring

watch and learn

Get inspired to do business in Africa with our behind-the-scenes podcast.

Meet our suppliers, explore the fascinating cultures that inspire their work, and uplevel your business by diversifying your team and value chain.

We believe the future is Africa.

Africa only has a 2% market share of world trade. We want to change that. By leveling the playing field and making it easy to find and source from African businesses, we strive to empower sustainable and ethical trade. We believe that good business is a lot like travel, and that adventuring into new markets for products and talent is also an exploration of cultures, cuisines, traditions, values, and new friendships.

We are proud to partner with African brands that are creating sustainable impact in their communities, the world, and the planet. Join us in creating economic equity.